Contact strategy. Believability and reputation. Customer effort score (CES). Addressable advertising. Content management⏎
Contact strategy. Break even (be) response rate. Ad network. A/b split. Collaborative filtering⏎
Campaign management. Audio. Believability and reputation. Customer data integration (CDI). Attitudinal data⏎
Audience management. Believability and reputation. Abandon (inbound). A/b split. Api⏎
Content management. Customer experience score. 1st party data. Clusters. Allowable acquisition cost (AAC)⏎
Ad server. Cross-device marketing. Big data. Ad server. Creepy factor⏎
Clusters. Cross referencing. Call-to-action. Campaign management. Abandon rate⏎
Abandon (outbound). Crm/customer database management. Break even (be) response rate. Big data. A/b split⏎
Attitudinal data. Collaborative filtering. Contact strategy. Consistent representation. Anonymized data⏎
Content management. Continuity offer. Addressability. Ad exchange. 3rd party data⏎